Dan Kennedy – Magnetic Marketing
MAGNETIC MARKETING® is a radical, dramatically different sea-change in the way new customers, clients, patients, or prospects are attracted and in the way products, services, businesses, and practices are advertised.
It is a “change movement” that has established itself in over 136 different niches, business categories, industries, and professions, but is still also a “best-kept secret”―its practitioners are in a “secret society.” It―and only it―offers real protection from commoditization, Amazon-ization, price, and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague “ideas”, no fads. No BS! The makings of a system for your business’s sustainability and growth you can rely on. It is introduced to you in this important and timely book. You have made a wise decision obtaining it. Bolt the door put away the device, and dig in!
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